[vc_row full_width="stretch_row_content_no_spaces" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][rev_slider slidertitle="home 11" alias="home-11"][/vc_column][/vc_row][vc_row full_width="stretch_row_content_no_spaces" equal_height="yes" content_placement="middle" css=".vc_custom_1622786197594{padding-top: 60px !important;padding-right: 10% !important;padding-bottom: 60px !important;padding-left: 10% !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}"][vc_column width="1/6"][/vc_column][vc_column width="2/3" el_class="text-col mobile-padding"][vc_column_text el_class="text-center subheading"]
Are You Reaping The Benefits Of Your Hard Work and Dedication?
[/vc_column_text][ultimate_spacer height="25"][vc_column_text el_class="text-center"]Are you tired of being undervalued?
Remember, clients who don't see your worth will leave once you realise yours. This is a GOOD thing. We don't want people in our chair who don’t respect or value us!
Being a hairstylist is SO much more than just hair! It has given me the opportunity to share and mentor stylist who are changing lives through beauty.
It’s my passion to not only help with tools and systems, but to also elevate our industry to help EMPOWER YOU!
As hairstylist’s, it’s time for us to be the change we want to see in our industry![/vc_column_text][ultimate_spacer height="25"][vc_row_inner][vc_column_inner][ultimate_spacer height="25"][vc_column_text el_class="text-center subheading"]
Who Am I?
[/vc_column_text][ultimate_spacer height="25"][vc_column_text el_class="text-center"]My name is
Yovanka Loria - I am a hairstylist-veteran turned accidental entrepreneur. A hair extension brand-founder and marketing strategist for our hair community.
Five years ago, after returning from maternity leave and being a stay-at-home Mum, I threw myself into learning everything about weft hair extensions, business, and marketing. I specialised in extensions and colour. From there, I built a dream clientele and a salon team. I realised there was a gap in the market and in 2018 secured an exclusive deal to develop my own line of luxury hand-tied hair extensions and launched my hair extensions company. In 2020, I formed an international collaboration in the US to offer our hair to stylists across America.
In two short years, we created a nation-wide phenomenon. Stylists from across Australia were reaching out wanting to become an exclusive stockist offering our unique hair and method. I now help purpose-driven stylists operate at their highest potential and share how to create a sustainable schedule and business, by working smarter, not harder![/vc_column_text][ultimate_spacer height="25"][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][ultimate_spacer height="25"][vc_column_text el_class="text-center subheading"]
There is only ONE thing stopping you from attracting your ideal clients and charging what you are worth.
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Most hairstylists can get caught up in being competitively priced, that they miss one major strategy stopping them from thriving in their career and charging their worth...
But that doesn't have to be you!
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Before I share with you my 4-step strategy, ask yourself this:
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1. Are you tired of working 12-hour days and not seeing the rewards emotionally and financially?
2. Are you constantly having an awkward conversation about service pricing with clients?
3. Are you currently charging the industry average knowing you are worth more?
4. Are you an emotional discounter?
5. Are your prices based on what others in the industry charge?
6. Do you look at other hairstylists who are leveling up, but you can't figure out how?
7. Do you feel clients don’t respect you and your prices?
8. Are you burning out?
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Once I Clearly Defined My Ideal Clients, It All Changed!
[/vc_column_text][ultimate_spacer height="25"][vc_column_text el_class="text-center"]Knowing what your client values, being intentional with your marketing and business strategy, implementing a niche service in your business, and by specialising, you will have a competitive advantage that translates into a sustainable business that drives
peace, purpose, and profit![/vc_column_text][ultimate_spacer height="25"][/vc_column_inner][/vc_row_inner][/vc_column][vc_column width="1/6"][/vc_column][/vc_row][vc_row full_width="stretch_row_content" bg_type="bg_color" bg_override="full" enable_overlay="enable_overlay_value" overlay_color="rgba(255,255,255,0.5)" css=".vc_custom_1620971214017{padding-top: 60px !important;padding-right: 100px !important;padding-bottom: 60px !important;padding-left: 100px !important;}" bg_color_value="#ae9082" el_class="pods-row"][vc_column][vc_column_text el_class="text-center subheading"]
Download My 4 Steps To Attracting Your Ideal Clients
[/vc_column_text][vc_column_text el_class="text-center"]Created for enthusiastic hairstylists who are ready to learn the fundamentals of building a lucrative and sustainable business.[/vc_column_text][ultimate_spacer height="25"][vc_row_inner el_class="ms-icon-box"][vc_column_inner][vc_column_text]
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What Our Stockists Have To Say About Us...
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“Yovanka’s guidance has been absolutely integral to the growth and development of my career. One of my greatest takeaways from her course is learning how to best position myself as an expert and by offering life changing makeovers with an incredible product and service to back it all up!
I am so grateful for Yovanka’s transparency and willingness to openly share what has made her successful, she is truly inspirational.”
Emma Sorensen – Soult Hair, SA.
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Yovanka has helped me understand that there are endless possibilities within the hair industry that I didn’t even know existed!
Since teaming up with Yovanka and her brand, I’ve had my best financial weeks! My whole mentality, my self-image as a hairdresser, and as a service provider has changed for the better and I am so grateful I took the leap. It truly has been life altering.
Seb – Seb & Tom (Plant 3 Bowden), SA
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My experience with Yovanka is nothing short of amazing!!! Not only has it inspired me again but it has reminded me why I became a hairstylist 18 years ago. It has given me an entirely new perspective on doing hair again!
She has made an incredible impact on me as a hair stylist and an educator.
This is a life changer for both stylist and client. Yovanka sincerely cares about elevating our industry and empowering stylists and wants them to succeed. I love it and am so excited to be a part of the YL community.
Abi Wales – Unity, SA
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I have worked with extensions for over 10 years and have never experienced
quality hair like this before. Yovanka is so personable, kind and always a phone
call away. Her energy is so refreshing.
I have been working with YL hair for over a year and I become more obsessed
with every makeover. I have not been this inspired in years! I’m so grateful for an opportunity to share something I feel so passionate about and love being part of this movement.
Jamie, Blowdry Bar, Sydney NSW
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Do you have more questions before you apply?
[/vc_column_text][ultimate_spacer height="25"][vc_column_text el_class="text-center"]Our customer support team are here to help.[/vc_column_text][ultimate_spacer height="25"][ult_buttons btn_title="Contact Us Now" btn_link="url:%2Fcontact-us%2F|title:Contact%20Us" btn_align="ubtn-center" btn_title_color="#ffffff" btn_bg_color="#ae9082" btn_hover="ubtn-left-bg" btn_bg_color_hover="#0a0a0a" btn_title_color_hover="#ffffff" icon_size="32" btn_icon_pos="ubtn-sep-icon-at-left" css_adv_btn=".vc_custom_1621049785882{margin-bottom: 0px !important;}" btn_font_family="font_family:EB Garamond|font_call:EB+Garamond|variant:600" btn_font_style="font-weight:600;" btn_font_size="desktop:16px;"][/vc_column_inner][/vc_row_inner][/vc_column][vc_column width="1/3" offset="vc_hidden-xs"][/vc_column][/vc_row][vc_row full_width="stretch_row_content_no_spaces" equal_height="yes" content_placement="middle" css_animation="fadeIn" bg_type="bg_color" bg_override="full" css=".vc_custom_1611038420440{padding-right: 3% !important;padding-left: 3% !important;}" bg_color_value="#e0dfd7"][vc_column width="2/3" el_class="explore-text"][vc_column_text]
Learn More About Our Award-Winning Salon Services Now!
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